The principal aim of FEDMA is to promote and protect the European direct and interactive marketing industry by creating greater acceptance and usage of, and confidence in direct and interactive marketing by European consumers and business communities. This publication is part of that objective.

Moreover, FEDMA fights for the freedom of communication by encouraging European institutions to ensure a healthy commercial and legislative environment within which the industry may profitably operate and develop.

FEDMA represents most of the European Direct Marketing Associations and companies with multinational business. Nearly a hundred members put their trust in us and develop with our help the dialogue marketing business in Europe.

We appreciate your support and help to reach the main objectives of FEDMA. So please do not hesitate to contact us if you have questions about FEDMA, its mission, or if you would like to join the FEDMA community.



Sebastien Houze

Job Title

Secretary General


+32 2 779 4268

DMA Email


Avenue des Arts 43, 1000, Bruxelles, Belgium
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Use the links below to find out more about the worldwide networks. The GDMA is an organisation that represents, supports and unites marketing associations from around the globe that focus on data-driven marketing.